Ananth Raja Muthukalyani. (2023). UNLOCKING ACCURATE DEMAND FORECASTING IN RETAIL SUPPLY CHAINS WITH AI-DRIVEN PREDICTIVE ANALYTICS. INTERNATIONAL JOURNAL OF INFORMATION TECHNOLOGY AND MANAGEMENT INFORMATION SYSTEMS (IJITMIS), 14(2), 48-57. https://lib-index.com/index.php/IJITMIS/article/view/IJITMIS_14_02_007